IFFS: Bringing reliable German technology to the US market
BREATH PROJECTS
The IFFS® – a modern and ecologically sound firefighting solution has been successfully implemented throughout the world over the past two decades, earning a reputation for reliability and efficiency. Combining the latest in firefighting technology with a user-friendly design, the IFFS Systems are the ideal choice for both professional and volunteer firefighters.
IFFS: Bringing reliable German technology to the US market
Welcome to the Impulse Firefighting System—your gateway to the pinnacle of German firefighting technology.
Scope of the project:
Visual Brand Identity
Communication Strategy
Corporate Identity
Website Development
Social Media Presence
Video editing
Communication Strategy
Corporate Identity
Website Development
Social Media Presence
Video editing
“
Tasked with redefining the brand identity and devising a comprehensive communication strategy, we embarked on a transformative journey with the IFFS team. IFFS has established itself as a beacon of trust and efficiency worldwide, and we're thrilled to introduce this game-changing technology to the American market. Our communication strategy paved the way for the all-new brand guidelines. With a captivating tagline and exclusive items, we injected a fresh, dynamic feel into IFFS without losing sight of its rich European history and unwavering credibility.
Challenge Met: Bridging Continents, Ensuring Safety
Our primary challenge was to balance European reliability with American allure. The result? A brand that seamlessly integrates the charm of European history with the dynamic appeal required for the American market."
“
IFFS is probably my favorite case. In shaping the brand identity, our deliberate strategy steered away from simply showcasing advanced technology. Instead, we focused on highlighting the immeasurable assistance that IFFS technology offers to fire administrations. This approach gave birth to the 'Empower The Strong' marketing campaign.
and saved $25K in agency fees
in just 3 months
IFFS switched to our
subscription
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hello@breath.vision
hello@breath.vision
© All Rights Reserved. BREATH VISION
hello@breath.vision
hello@breath.vision
