Green Park

Green Park:
Today. Sustainable

BREATH PROJECTS

Welcome to Green Park—an eco-system for producers and consumers, combined with the idea of conscious consumption.

Green Park:
Today. Sustainable

Welcome to Green Park—an eco-system for producers and consumers, combined with the idea of conscious consumption.

Scope of the project:

Market Research + Strategy Session
Visual Brand Identity
Communication Strategy
OOH Advertising Campaign
Social Media Presence
Pitch Deck

“

At BREATH agency, being conscientious consumers, we actively seek out projects aligned with sustainable manufacturing or service delivery. Enter Green Park, our dream project—a sprawling industrial park for eco-products in Eastern Europe and a booster for small-scale eco-businesses. Our journey began with in-depth market research, revealing that 65% of consumers desire an offline experience to 'see and feel' products before purchasing. After nailing the visual brand identity, we expanded into a diverse range of promotional products and custom items.

Anna Kozachukhna, Art Director at BREATH Agency

“

At BREATH agency, being conscientious consumers, we actively seek out projects aligned with sustainable manufacturing or service delivery. Enter Green Park, our dream project—a sprawling industrial park for eco-products in Eastern Europe and a booster for small-scale eco-businesses. Our journey began with in-depth market research, revealing that 65% of consumers desire an offline experience to 'see and feel' products before purchasing. After nailing the visual brand identity, we expanded into a diverse range of promotional products and custom items.

Anna Kozachukhna, Art Director at BREATH Agency

Challenge Met: Pioneering Eco-Conscious Branding for a Sustainable Tomorrow.

Forging a brand identity that resonates with conscientious consumers and small eco-businesses. Green Park stands as a beacon, embodying high-tech, zero-waste production and transparent operations that invite visits."

Ambassador of Cyclic Production:

While developing an out-of-home advertising campaign, our emphasis was on portraying the brand as a comprehensive system for eco-ideology, illustrating how the Green Future begins with every individual who believes in it."

“

Green Park stands out as my favorite case so far. The strength of the brand concept, coupled with a team that wholeheartedly believes in it, creates the ideal environment for experimentation. Just take a look at this vibrant color palette bursting with life!

— David Voznik, Graphic Designer at BREATH Agency

“

Big thanks to the incredible team at BREATH! Your creativity, dedication, and strategic approach have been instrumental in bringing the Green Park project to life. The way you translated our vision into a visually stunning and impactful brand identity exceeded our expectations.

— Alexander Pawling, Project Manager at Green Park